Locksmith · Chicago

Locksmith services case study.

Local SEO that moved this locksmith from page-four averages to page one. Search impressions nearly tripled year over year.

Locksmith services website preview

Locksmith · Chicago

Page 1

Avg. position

Page 1

34.39.1

Search impressions

+180%

27K75.7K

Organic clicks

+35%

194262

The challenge

They spent a lot on ads but were hard to find in organic search. Competitors owned car key and locksmith searches across the area.

The approach

We rebuilt local SEO around the searches that bring jobs, improved service pages, and tracked map rankings until results flipped.

Map pack proof

Real geo-grid rankings by keyword

Switch keywords to compare earlier vs latest map-pack coverage across the service area.

Local map pack

Geo-grid rankings by keyword

Before
Map rankings for car key replacement, earlier snapshot
After
Map rankings for car key replacement, latest snapshot

Search Console

Organic performance, period over period

Verified Google Search Console comparison for Locksmith services.

Locksmith services Google Search Console performance comparison

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